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My Journey In Salesforce

Aloha!!
I would like share my story of how I entered into Salesforce ecosystem and how fortunate I was to get knowledge on a niche skill the market - Marketing Cloud Engagement.
I started my career as Web Developer in 2015 in Theorem India Pvt Ltd.
Fortunately, I was introduced to Salesforce Marketing Cloud Engagement (Formerly known as Salesforce Marketing Cloud). During 2015, there were not many companies having exposure this platform. Proud to say that I'm one amongst those who knows this platform for a very long time now. 


Started with Email Studio -- I got a good foundation in HTML/CSS through best trainers in the organization which helped me to carve my career. As a Web developer, I started to build emails, landing pages, microsites in Classic Editor (Now, Content builder). During this time, I got introduced to Ampscript. a very powerful scripting language proprietary to Salesforce. 
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After few years of practice, I got my first Salesforce certification (Marketing Cloud Email Specialist in 2019). I encourage people indulge in the hands on experience atleast with 6mo to 1 year experience before taking up any certification. 

Later, due to project requirement I learnt end to end implementation in Marketing Cloud including MC Connect, Data modeling, Marketing Cloud Personalization, Intelligence Reports (Formely Datorama) and Einstein implementation in Marketing Cloud and apart from that I also have experience in Data Cloud, Einstein Analytics. Parallely, I did work on Sales Cloud, Service Cloud, Account Engagement(Formerly Pardot). 

Later, I got introduced to Champion and MVP' (Shibu Abraham - Special thanks to identifying my potential and providing opportunities to grow in Salesforce ecosystem) and had an opportunity to provide sessions on Salesforce Singapore Marketers group
​ led by Phaneendra Aragichetta. Provided a session in Bengaluru dreamin 2024 event. Had a chance to provide session on Salesforce Kanyakumari Developers Group led by John Peter.
Salesforce is an Ocean, I have learnt only a drop of it, lot to explore, lot to learn. Let's learn together!

Connect with me, to share your stories......

 
-- Aishwarya T P
Digital Solution Architect Lead Consultant
NTT Data Services

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